The salons, shops, clinics and workshops on every street keep this country moving, and most of them still run on a register, a calculator and memory. We build the software they should have had all along.
Imported software assumes steady internet, a card on file and staff who read English. Most businesses here have none of that, and they shouldn't need it.
BlackWell works in Urdu and English, takes Raast, JazzCash and Easypaisa, and keeps working through load-shedding and dropped connections. It's priced in rupees, sold by people who answer on WhatsApp, and designed for the person behind the counter, not the IT department.
We don't build one giant system and hope it fits. We sit with the people in a trade, learn how their day really runs, and build until the software speaks their language.
If the person at the counter needs a training course, we got it wrong. Everything a business needs every day should take a tap or two.
One monthly price in rupees for the whole business. No charge per user, per device or per branch, and no dollar bills that change every month.
Your sales, customers and accounts belong to you. They're never deleted, never sold, and you can take them with you whenever you like.
Each BlackWell product is its own system, shaped around one kind of business. One BlackWell account runs them all.
The counter and receipts, every barber's work and commission, bookings, customers and their khata, stock, and a daily close that matches the drawer to the rupee.
For a single chair or a chain of branches, with men's and women's sections.
BlackWell Salon wasn't designed in a meeting room. It was built inside a working salon, next to the barbers and the person at the counter, and every screen was tested on a busy day before it shipped.
That's how we intend to build everything: in the shop, with the people who'll use it, until it fits the way they already work.
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